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lightyoruichi

Senior full-stack marketer/developer with 15 years of experience in growth, product marketing, GTM, and marketing operations, open to remote contract, fractional, or full-time roles.

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Remote Malaysia senior 15 years experience

Skills

PythonSQLPostHogGoogle Tag ManagerGA4Shopify Web Pixelsn8nanalyticsattributiontechnical SEOlanding pagesgrowth strategyproduct marketingGTMgrowth engineeringmarketing operationsperformance marketing

Domains

growth product marketing marketing operations backend devops ecommerce SaaS analytics SEO
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  Location: Malaysia / nomading in Southeast Asia
  Remote: Yes, experienced with US/EU hours and async teams
  Willing to relocate: Within Southeast Asia
  Technologies: Python, SQL, PostHog, GTM, GA4, Shopify Web Pixels, n8n, analytics/attribution, technical SEO, landing pages
  Résumé/CV: https://lightyoruichi.com/work?password=octhn182
  Email: [email protected]
  LinkedIn: https://www.linkedin.com/in/lightyoruichi

I'm a full-stack marketer and developer. For about 15 years, I've worked where customer insight, growth strategy, and implementation meet. Companies usually bring me in when the product is good but growth is blocked. Positioning may be unclear, the funnel may be leaking, attribution may be broken, or niche's where there's no existing playbooks.
I go through the customer data, sales calls, support messages, product usage, and analytics. Then I find the real problem and build what is needed: the positioning, landing pages, tracking, automations, content, or first growth test.
  Some things I've done:
  - Grew a professional-services company from zero to 210k monthly organic visits and 20 to 222 qualified leads a month.
  - Interviewed 20+ potential customers for an AI company, found two use cases, and helped get two enterprise design partners before launch. 
  - Built SEO, analytics, tracking, landing pages, and acquisition systems for SaaS, ecommerce, and service companies.
  - Managed performance marketing across Southeast Asia with budgets up to $2.5m a month.

Looking for contract, fractional, or full-time work in growth, product marketing, GTM, growth engineering, or marketing operations.

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